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The need for understanding practical application of entrepreneurial
financing and capitalization strategy principles has never been
more relevant than today. In the last 12 months the capital-raising
situation has changed dramatically from the halcyon days of the
late 90s: VC fund-raising has nose-dived. VCs are holding on to
capital so distributions are down, stock market volatility has reduced
private company valuations, the IPO market has dried up further
impacting VC's prospective rates of return, mergers are up as funding
availability decreases, investment banks are laying off staff, corporate
backing for start-ups has tumbled, and institutional VCs (e.g.,
banks with VC portfolios) are writing off hundreds of millions of
dollars in losses.
One alternative, angel financing, represents a significant challenge
to entrepreneurial companies, investors, and the intermediaries
who serve them: It is difficult to find promising ventures; it is
difficult to identify private investorsall of whom prize their
privacy; and it is difficult to find intermediaries who have the
skills and high-net-worth contacts to facilitate the process associated
with high-risk, early stage investments.
The goal of Angel Financing is to get deals funded, by providing
useful, research-grounded, relevant, practical information to investors,
entrepreneurs, and intermediaries.
This area of investment is the "pre-IPO," characterized by private
placement transactionsprimarily equity in nature. Entrepreneurs
must understand the problem, face the challenge, and possess the
skills necessary to address the problem. Because their resources,
time, and training are limited, entrepreneurs must understand private
placementa process that demands a unique capitalization strategy.
Most important, entrepreneurs must embrace the investor perspective.
In this focused and practical event, Angel Financing provides
a strategy that works. Hundreds of people have used the principles
detailed in the program to raise millions of dollars. The value
of the angel investor, after all, can no longer be denied: angel
capital is the primary source of capital for early stage deals.
However, little is understood about the angel equity market and
how deals really get done.
Moreover, the presenter over the last twelve years has built the
largest angel database in North America and interviewed thousands
of investors about the nature of the pre-IPO investment process.
Through the presenter's proprietary research and comprehensive development
of a typology of investors, the attendee will not only be better
positioned to identify and qualify investors, but will also be better
sensitized to prepare the documents and the sales strategy to close
the deals.
So who are these angel investors? Where are they located? What
are their investment criteria? How do they help beyond capital?
What motivates them to invest in deals that 30 percent of the time
return nothing? How do they make their portfolio allocation decisions?
How does one best approach and sell such unique investors? What
is the best way to handle the process of deal structuring and negotiations
with them to achieve their investment objectives?
In Angel Financing you will hear the angel investors' stories
in their words. The attendee learns in depth about the forces
that create this investment opportunity in high-risk investing.
Attendees will journey through the investors' hedging strategies,
risk assessments, syndications orientation, financial return expectations,
deal structuring preferences, monitoring investments, harvesting
returns, and realistic exit strategies.
In the U.S., two million investors possess the discretionary net
worth necessary to invest in pre-IPO private placements. Why is
it that only 400,000 were active investors last year? The reason
is that many of these investorswhile interesteddo not
understand the process, do not understand how to find deals, do
not know how to determine which deals justify their efforts, and
do not know how to develop a hedging strategy.
Whether you are a dreamer, dream maker, or provide services to
either, Angel Financing is the ultimate practical must-attend
event to add to your professional development this year!
Presenter: Gerald Benjamin, M.S.
Gerald Benjamin, M.S., Senior Managing partner of International
Capital Resources (ICR), is recognized by entrepreneurs, investors,
and financial intermediaries as one of the nation's leading authorities
on the business angel capital market. An innovator, he published
the first successful Angel Investor magazine sold in 1999,
and spearheaded the venture conference movement in California prior
to pursuing research and writing beginning in 1995.He has written
three books on Angel Capital. These include Finding Your Wings:
How to Locate Private Investors to Fund Your Venture; Angel
Financing: How to Find and Invest in Private Equity; and The
Angel Investor's Handbook: How to Profit from Early Stage Investing.
This seminar, Angel Financing: How to Raise and Invest in Private
Equity, has been sponsored and presented by over 50 prominent
entrepreneurial and investor organizations in the U.S. Since 1989,
he has developed the largest, pre-qualified database of early stage,
private equity, or business investors in North America with over
7,500 accredited investors participating. Mr. Benjamin has over
25 years of experience as a corporate consultant. He received his
Masters and BA degrees from the University of San Francisco.
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